AHA Conference Highlights
Annette Racond and I attended a number of sessions of the annual American Hospital Association Conference at the Washington Hilton in Washington, D.C. from April 10-12. The one session that stood out above all the others was hosted by Robert Reece, who is the President of the Cambridge Research Institute. He talked about trends in the hospital industry, and for those who seek a return to the good old days of health care in the United States, I wouldn't hold my breath. Dramatic changes loom on the horizon. Among the things to watch for (and that we will be adding to the tPF hot button list as far as what we will be talking to prospects and clients about): - Acute care -- money for this will shrink every year going forward - ACOs are in everyone's future -- lower prices, better connectivity and higher quality - New forms of clinical integration and economic integration are emerging -- each scenario will require resetting the physician/hospital relationship (traditio...